Measurement is at the center of any good communication platform. But gathering metrics from all of the different social platforms is complex and time consuming.
Spredfast SCRM automatically tracks all social activity, simplifies analysis with multiple views and benchmarks, and provides built-in reports to help you communicate the value of your social network to the rest of the company.
You need to know how your campaign is going, but you can’t always look through all of the numbers. Spredfast adds up all of the activity, engagement, and reach for all of your social media accounts and reports it against a rolling three-week average so you can get a broad sense of how you’re doing.
We track every piece of activity and engagement and determine the reach and engagement of every content piece you distribute. If you need a very specific detail, the analytics panel provides it.
Gathering up all your social metrics is a highly manual process without the right tool. Luckily, Spredfast aggregates all of your metrics - giving you an at a glance view of Network Size, Impressions, Engagement and Activity. We also provide benchmarks so you can see how you are doing compared to other companies like you.
In addition to seeing sentiment scores for individual comments, we also aggregate the data so you can take a pulse of the conversation about your brand over variable timeframes.
You can't shake the spreadsheet. All analytics can be downloaded to a CSV file allowing you to tailor and define your social media ROI. You can also export your custom graphical reports.
We track all activity across all teams, so you can get an overview of your top content publishers, top content assets, typical time required for responses and other metrics.