Spredfast Features

Spredfast is a social media campaign management platform that allows an organization to manage, monitor, and measure its voices across multiple social media channels.

Maximize your efforts by distributing and tracking your content on many social media channels via a single integrated dashboard.
Multiple Campaigns
Manage multiple campaigns at once. You will see a snapshot metric of the campaign's health. You have the ability to create more campaigns and invite others from your organization to help manage a specific campaign.
Multiple Accounts
Engage the conversation with each of your accounts and streamline your social media efforts. Publish your campaign's content across multiple social media channels. Metrics are tracked for every piece of content published using Spredfast.
Voice Management
Manage your campaign's "voices" or personas. Spredfast allows you to have multiple "voices" associated with a campaign.
Scheduled Content
Schedule content such as such as a blog post, video, photoset, or microblog to be published at any time of day. Scheduling in advance will improve visibility, allow for sending time-sensitive content, control content flow, and optimize traffic.
Team Workflow
Insight needs to be actionable. Have a company or organization with more than one contributor? Spredfast makes it easy to invite others in your organization to the campaign and forward items to make sure they get responded to, coordinate your response, assign tasks, add comments, and share ideas.
Collaborative Campaign Management
Single sign-on access improves campaign workflow and efficiency. Multiple logins allow for more flexible management -- assign in-house departments moderators, outside experts, or an agency team. If that wasn't enough, each team member can connect using Facebook Connect.
Quick Post
Why be all methodical? Publish your microblogs right away!
Auto Import
With Auto Import tweets, pictures, videos and blogs posted outside of Spredfast (web or mobile) can become part your social media campaign. Just enable Auto Import and Spredfast will bring the content into your campaign so that you can track and measure the content as though it were pushed out from Spredfast.
Utilize the power of social media networks to craft and leverage existing high-quality messages that are both relevant and engaging to your target audience.
Persistent Searches
You know what you and your team need to be monitoring closely. Create a search and it is immediately available for your whole team to review and optimize. Add keywords to search major search engines and websites. You can insert a link or content directly to an event to be published for your campaign.
Intuitive Categorization
Spredfast categorizes your campaign's metrics into three categories -- Engagement, Reach, and Activity. Engagement measures how appropriate your content was to its intended audience. Reach measures the direct and indirect number of users your campaign is affecting. Activity measures the amount of content your published through your social media channels.
Relevant Site Indexing
Campaigns can index content-relevant, competitive, and sites of interest.
RSS Monitoring
Subscribe to and monitor relevant RSS feeds.
Real-time Monitoring
Never leave Spredfast. Continuously monitor your entire Facebook and Twitter streams. Engage in the conversation directly from Spredfast.
Relevant Content Creation
Even though you have planned your entire campaign, you may not have content readily available for every post or tweet. Social Streams enable you to set-up RSS feeds and searches that help you quickly create and share content relevant to your campaign's audience.
Spredfast measures every piece of content you distribute. Every metric that is available through those social media channels is pulled into our dashboard. In addition, we have developed measurable actions to help develop ROI analysis on your social media campaigns. Now you'll get the respect that is long overdue for your social media efforts.
Channel Effectiveness
Analyze the results: data is trivial unless you can do something with it. Determine which social media channels best support your campaign and establish relationships with your target audience.
Activity Trend
Define your campaign's key performance indicators and track your campaign's overall performance or view metrics by channel or voice.
Export Metrics
You can't shake the spreadsheet. All metrics can be downloaded to a CSV file allowing you to tailor and define your social media ROI.
Daily Digest
Out of the office? Spredfast can email you a daily digest of events for your campaign.
Join a Webinar
Unsure what to make of all this? Have lots of questions? Join a webinar and we will walk you through the creation and management of a social media campaign. See more times.
From the Blog